Sample Challenge
Develop a content calendar for our spring/summer social media
Social media
Project management
Content marketing
The nonprofit wants to organize their content marketing efforts for the coming season into a unified content calendar that aligns content pillars with specific accounts and timeframes.
Background provided by the nonprofit
- Background on planned campaigns or events for the time period
- Reference for style (internal designs or third party designs they like)
- Links to their existing social feeds
- Background on the organization (usually a link to their website)
Well-written challenge provide volunteers with 100% of the information they’ll need to make a great contribution. We provide you with handy tools to assemble and organize this information painlessly (<10 mins).
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Contribution made by the volunteer professional
A great response will include:
- A matrix showing key editorial pillars against social accounts
Supporting nonprofits on Laurels is a group effort, so always make sure to note how far you got, what needs more work, tips for accessing your content, etc.
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