Sample Challenge
Compare our email open and click rates against standard benchmarks
Audit
Email marketing
Blogs
Facebook
The nonprofit is trying to improve their newsletter and email marketing generally, and wants to understand how their performance measures against industry benchmarks.
Background provided by the nonprofit
- PDFs or CSVs of the performance data of your newsletters or other relevant email content
- PDFs or online archives of the actual email content
- A few bullet points about the intended audience and purpose of the content
- Background on the organization (usually a link to their website)
Well-written challenge provide volunteers with 100% of the information they’ll need to make a great contribution. We provide you with handy tools to assemble and organize this information painlessly (<10 mins).
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Contribution made by the volunteer professional
A great response will include:
- An analysis of the performance data agains the intended purpose and audience
Supporting nonprofits on Laurels is a group effort, so always make sure to note how far you got, what needs more work, tips for accessing your content, etc.
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