Sample Challenge
Help us develop storytelling ideas for our new campaign
Content marketing
Ideation
The nonprofit has developed a concept for a new promotional campaign and needs to develop several story lines to help convey the campaign across their website, email, social, etc.
Background provided by the nonprofit
- A description of the new promotional campaign• Digital access to existing promotional materials for reference
- Background on the organization (usually a link to their website)• A brief description of what they’re looking for (initial concepts, limitations, etc.)
Well-written challenge provide volunteers with 100% of the information they’ll need to make a great contribution. We provide you with handy tools to assemble and organize this information painlessly (<10 mins).
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Contribution made by the volunteer professional
A great response will include:
- Specific, detailed written suggestions for several story lines consistent with the campaign goals
- The descriptions should be sufficiently specific and detailed to enable a competent copywriter to run with them
- Delivered via Google Docs
Supporting nonprofits on Laurels is a group effort, so always make sure to note how far you got, what needs more work, tips for accessing your content, etc.
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